Privacy Notice

1. Protection of personal data

Dear visitor to the website, first of all you need to know what personal data is:

‘Personal data’ means any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Put more simply, personal data is information like your name, address, email address, or phone number.

Now there’s no small likelihood that if you’re interested in my products and use my website to find out about them, FfB will need to process your personal data. In terms of data privacy, this makes you the data subject because you transfer personal data to me based on your interest. I use this data for things like accepting your order, delivering goods to you, and processing your payment. I process your personal data when I do this. In legal terms, ‘processing’ means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

Seeing as I, Florian Faude, am the owner of FAUDE feine BRÄNDE (also referred to as FfB), I am also the ‘controller’ in the meaning of Section 4 Paragraph 7 of the EU General Data Protection Regulation (GDPR) for processing your personal data.

You can find me as the controller for data processing here:

Florian Faude
Schlossmattenstr. 25
D 79268 Bötzingen
T: +49 7663 60 75 255
F: +49 7663 60 75 256


2. Your rights

Dear visitor to my website, you have the following rights vis-à-vis FfB with regard to your personal data:

  • Right of access,
  • Right to rectification or erasure,
  • Right to restriction of processing,
  • Right to object to processing,
  • Right to data portability.

You also have the right to complain to a data protection supervisory authority about the processing of your personal data by FfB.


3. Collection of personal data when visiting the website

Where the website is used merely for information, so if you don’t transmit any other data to FfB, FfB only collects personal data that your browser transfers to the FfB server. If you simply look at the website of FfB, the following data and information can be collected:

  • IP address
  • Date and time of the request
  • Time zone difference to Greenwich Mean Time (GMT)
  • Content of the request (specific page)
  • Access status/HTTP status code
  • The data volume transferred in each case
  • Website from which the request comes
  • Browser.

FfB needs this data so that it can continue to display our wonderful website and its content to you as well as to optimise the technical and functional performance of the website and to ensure the stability and security of the website.


4. Cookies

In addition to the data mentioned above, cookies are saved on your computer when you use the website. Cookies are small text files saved on your hard drive with reference to the browser you are using and they pass certain information on to FfB. Cookies are not able to execute programmes, they are not harmful, and they do not transmit viruses to your computer. They help to make the Internet offering more user-friendly and efficient overall.

FfB primarily uses ‘session cookies’. If you – sadly – end your visit to the FfB website, the cookie is automatically deleted.

Other cookies, like those known as persistent cookies, are automatically deleted after a specified time, which can vary depending on the type of cookie. You can delete the cookies in your browser’s security settings at any time.

Plus, it’s up to you as the user how you want to handle the cookies. You can adapt your browser settings to suit your wishes and not accept any cookies, for instance. Depending on how you choose to handle cookies in your browser settings, you may not be able to use all functions of this website. As with so many things in life, you need to weigh up the pros and cons.


5. Facebook

The FfB website contains a link to Facebook. But please don’t draw any hasty conclusions. Data is only transferred to Facebook if you actively click on the Facebook logo – the ‘f’. The mere presence of the logo itself doesn’t transfer any data to Facebook. FfB gives you the opportunity to communicate directly with Facebook via this button. So, if you click on the marked field to activate it, Facebook receives the information that you visited the FfB website. The data mentioned in Section 3 is also transferred. Facebook states that the IP address in Germany is anonymised immediately after it is collected. By activating the button, your personal data is then sent to Facebook, where it is saved.

If you want more detail: FfB has no influence on the data collected by and the data processing activity at Facebook; FfB also does not know the full extent of data collection, the purposes of processing, and the retention periods at Facebook. Plus, there is no use asking FfB how the collected data is deleted by Facebook. FfB has no information on this.

Facebook saves the data collected on you and may use it for the purposes of advertising, market research, and/or designing its website to meet the needs of its users. Such an evaluation is used particularly to display targeted advertising and to inform other users of the social network about your activities on the FfB website, even for users who are not logged in.

The data is transferred irrespective of whether you have a Facebook account and are logged in there. If you are logged into Facebook, the data collected on you on the FfB website is linked directly with your Facebook account.

Further information on data collection and processing and your rights and settings options to protect your privacy can be found in Facebook’s privacy policy.

Facebook’s address and the URL linking to its data policy are as follows:

Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA;; more information on data collection:, and


6. Embedding of Google Maps

FfB doesn’t draw its map itself but uses Google Maps for this. This enables you to display interactive maps directly on the FfB website and to use the convenient features of the maps function.

However, everything comes at a price. By visiting the website, Google receives the information that you called up the respective subpage of the website. The data listed under Section 3 of this notice is also transferred. This happens irrespective of whether Google provides a user account that you are logged into or whether no account exists. See the details concerning Facebook in this regard. Like Facebook, Google also saves your data as a usage profile and uses it for the purposes of advertising, market research, and/or designing its website to meet the needs of its users. For more information on the purpose and scope of data collection and processing by Google, please refer to Google’s privacy policy. There you will also find more information about your associated rights and settings options for protecting your privacy: Google also processes your personal data in the USA and has committed itself to the EU-US Privacy Shield,


7. Use of the online shop

When ordering via the online shop, you need to submit certain personal data to conclude the contract which FfB requires to process your order. The mandatory fields are specially marked for you to see; all other fields are optional. FfB only processes the data you supply to process your order. In doing this, FfB can transfer your payment data to its house bank and to the company commissioned with shipping your order.


8. Retention period, data security

Due to commercial and tax law requirements, FfB is obliged to store your address, payment, and order data for ten years. In all other cases, FfB only saves your data until the purpose for which you provided your data to FfB has been fulfilled.

During your visit to the website, FfB uses the common SSL procedure (Secure Socket Layer) in combination with the highest respective encryption level supported by your browser.

FfB also uses suitable technical and organisational security measures to protect your data from accidental or intentional manipulation, partial or complete loss, destruction, or against unauthorised access by third parties. The security measures are adapted to keep pace with technological advancements.


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